Jen van der Meer

Green Brands: Do Intentions Matter in Ultimate Success?

Published: (Updated: ) in Inhabitat, Open Forum, Product Ecology, by .

At Open Forum for Inhabitat: Let’s imagine two business leaders, both entrepreneurs, both looking to create an environmentally friendly and efficiently produced sunscreen. Entrepreneur One is a green purist. Inspired to start a business after failing to findeffective non-toxic sunscreens for her first baby, and she decided to create thehealthiest, most environmentally friendly sunscreen in the […]

How to Tally Green Jobs: Do Bikes and Biodiesel Count?

Published: (Updated: ) in Clean Tech, Inhabitat, Open Forum by .

At Open Forum for Inhabitat: The recent weak news on the unemployment front leaves some of us wondering: Where are all of the green jobs?  The U.S. Department of Commerce made an attempt to answer this very question and set a benchmark to measure the size of the emerging green economy by the number of […]

5 Social Apps for Social Good that Make Foursquare Seem Silly

Published: (Updated: ) in Clean Tech, Inhabitat, Open Forum, Product Ecology, , by .

At Open Forum for Inhabitat: Think that mobile social apps are a waste of time and energy? What if you could use them to make the world a better place?  Inhabitat took a look at mobile-based applications and systems designed to promote positive social good. Here are five rising social impact apps to watch.  The […]

Clean Energy Funds for the Developing World Announced

Published: (Updated: ) in Clean Tech, Inhabitat, Open Forum, , by .

At Open Forum for Inhabitat: With all of the climate talks, protests, and stunts during the Copenhagen UN summit on climate change, you may have missed an announcement about funds for clean energy in the developing world. Secretary Steven Chu of the US Department of Energy announced a $350MM from the Major Economies Forum to […]

What’s Your Foodprint?

Published: (Updated: ) in Inhabitat, Open Forum, Product Ecology, , by .

At Open Forum for Inhabitat: Take a look at your meal.  I’m looking at mushroom ravioli, parsley, olive oil, Italian bread, and parmesan cheese. But I can’t accurately tell you where these tasty food items come from, how far or wide reaching their impact. I do not know my meal’s “foodprint,” a concept discussed at […]

Entrepreneurs: Have You Foursquared Lately?

Published: (Updated: ) in Inhabitat, Open Forum, by .

The post that made me realize that green business was not what Open Forum’s readers were seeking. My most popular Open Forum story, ever: Foursquare is open for business at the right price for mom and pop and larger businesses that want the benefit from a highly localized social network.  For those that haven’t heard of […]

UNICEF Innovation: An SMS System That Saves Lives

Published: (Updated: ) in Inhabitat, Open Forum, Social Impact by .

Most non-governmental aid organizations like UNICEF rely on hand-written, hand-collected data and forms, sent to country capitols, and entered into national databases. Months pass before information is fully recorded and transmitted back to those who make decisions about critical food distribution, medicine, and other life-supporting help. UNICEF’s innovation team is changing the way governments and […]

The Million Baby Crawl: A Brand Takes a Political Stand

Published: (Updated: ) in Inhabitat, Open Forum, Product Ecology, Social Impact, by .

At Open Forum for Inhabitat: “We cannot stand, but we stand for something,” is the rallying cry for Seventh Generation’s latest marketing campaign, an effort to give babies a virtual voice in upcoming legislation about chemicals and kid safety. In a social media marketing effort, the company has partnered with Erin Brockovich and Safer Chemicals to draw attention to […]

The Darfur Stove Project

Published: (Updated: ) in Inhabitat, Open Forum, Product Ecology, Social Impact by .

At Open Forum for Inhabitat: Every day in Darfur refugee camps, women leave to travel on six to seven hour missions to collect fuel wood for their meals, and every day these women increase their risk of violent attack. When Ashok Gadgil, a physicist at Lawerence Berkeley National Laboratory, visited Darfur to observe how families were […]

Government Plays VC in CleanTech

Published: (Updated: ) in Clean Tech, Inhabitat, Open Forum, Open Innovation, , by .

For Open Forum at Inhabitat: “If we can get three home runs, that’s terrific,” announced Steven Chu, the DOE Secretary at a press conference on Monday, October 26 at Google’s campus in Mountain View, CA. Chu was at Google to deliver 37 energy technology projects funded by the Advanced Research Projects Agency-Energy program (ARPA-E), the DOE’s […]