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Data is Not a Business Model: Moving Knowledge to Action

Strata Santa Clara 2013 – Later Chosen as the Best of Strata Data is not a business model moving knowledge to action presentation from Jen van der Meer

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Data is Not a Business Model: Moving Knowledge to Action

I’ll be at Strata: Making Data Work talking about data.  Big data does not necessarily lead to big business outcomes. It is a rare business leader who even asks the biggest questions of what big data can do. Everyone is looking for ways to define data as an asset that can be monetized. But data itself will never move the needle for the Fortune 1000. Data is a means to an end. The end is not just insight, or knowledge, or brief moments of wisdom (when marveling at gorgeous data visualizations). The Read More