Blog

Too Much Virtual Friend Making .NL

I’ll be posting at Core77 this year, starting with this observation about some of my favorite people and their addiction AND repulsion to social media: In her annual Christmas Message, Queen Beatrix of the Netherlands warned of the dangers of too much virtual friend making. She encouraged people to put down their phones and laptops and re-establish

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UNICEF Innovation: An SMS System That Saves Lives

Most non-governmental aid organizations like UNICEF rely on hand-written, hand-collected data and forms, sent to country capitols, and entered into national databases. Months pass before information is fully recorded and transmitted back to those who make decisions about critical food distribution, medicine, and other life-supporting help. UNICEF’s innovation team is changing the way governments and

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The Million Baby Crawl: A Brand Takes a Political Stand

At Open Forum for Inhabitat: “We cannot stand, but we stand for something,” is the rallying cry for Seventh Generation’s latest marketing campaign, an effort to give babies a virtual voice in upcoming legislation about chemicals and kid safety. In a social media marketing effort, the company has partnered with Erin Brockovich and Safer Chemicals to draw attention to

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